Beyoncé’s BeyGOOD Initiative Partners with Google To Announce More Scholarships For HBCU Students
When Beyoncé was done giving an electrifying performance on the Coachella Valley Music and Arts stage, and making history for being the first black woman to headline the event, she decide to give more back to fans. She announced that she was awarding scholarship for the 2018-2019 academic year to four Historical Black Colleges and Universities(HBCU) as part of her Homecoming Scholars Award Program. This charitable act caught the eyes of Google who decide to partner up with Queen B and her BeyGOOD initiative to match her donation allowing her to add four more black universities to the list.
Through BeyGOOD, founded by Beyoncé, it was rewarding a total of $100,000 in scholarship money to Beyoncé HBCUs of choice, which include Xavier University of Louisiana, Wilberforce University in Ohio, Tuskegee University in Alabama and Bethune-Cookman University in Florida. The champion from each school will be awarded $25K. This annual event is already in its second year.
Google.org, the charitable arm of tech giant Google, unyielding joined Beyoncé in her commitment to help black students flourish. Google.org has matched B’s $100,000 donation, which will enable four more HBCUs to be part of the scholarship for the 2018-2019 academic year. The schools chosen are Texas Southern University, located in Beyoncé’s home city, Houston, Fisk University in Nashville, Tennessee, also the alma mater of her father, Mathew Knowles, Grambling State University in Grambling, Louisiana and Morehouse College in Atlanta, Georgia.
The duo is encouraging other businesses and people to do the same in contributing to help a HBCU.
Historical Black Colleges and Universities are institutions of higher education in the United States that were created by African-Americans, which was their way to combat racial discrimination black people faced from predominantly white higher learning facilities during a time of strong racial injustice, to provide them with education and training. These institutions were created before The Civil Rights Act of 1964.
The Homecoming Scholars Award Program for 2018-2019 does not discriminate by gender. All applicants must maintain a 3.5 GPA or above. The area of study for candidates will include literature, creative arts, African-American studies, science, education, business, communications, social sciences, computer science and engineering. All finalists and winners will be selected by the universities. Winners will be announced this summer.
On Saturday, April 14, Beyoncé made history at the 2018 Coachella Valley Music and Arts Festival by becoming the first Black woman to headline in the festival’s 19-year run. The jubilant set, housed on a pyramid stage with 150-plus cast members, dutifully in-sync, was the first time the icon returned to her home, the stage, in over one year.
Beyoncé founded the BeyGOOD initiative in 2013 during the Mrs. Carter Show World Tour. BeyGOOD is an extension of Beyoncé’s benevolent heart. Through well-knitted partnerships, BeyGOOD is on a mission to give and set an example to empower others to do the same with what they have in their own communities. BeyGOOD is built on the belief that we are all in this together and each and every one of us can make a difference by giving back.
Beyoncé At Coachella Photo Credit: Raven Varona
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