5 Tips for Launching a Successful Dance Club

Successful Dance Club

Opening any kind of business is exciting, but when it comes to opening a dance club, the thrill goes way beyond mere excitement. Music and dancing are your passions, and now that the perfect location has opened up, you are ready to take the plunge. If you’ve never started a business and are a bit frightened of the prospect, even though this is your dream come true, it’s time to settle down to get stuff done. Here are some tips that will help you launch a successful dance club, one that you can enjoy right along with your customers.

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1. Keep It Simple at First

Although you’d love to have some of the most renowned DJs along with a pyrotechnics display nightly, that’s something for the future. In the beginning, keep it simple. Top DJs will cost more than most startups can afford, so perhaps settle for some of the best local talent in the beginning. 

2. Always Compare Prices and Costs

Yes, you’ll need running water, electricity, air conditioning and heating along with other utilities, but don’t settle for the provider the other businesses in the area are using without first comparing rates. Take the time to compare business utility rates found on the Utility Bidder website, for example, so that you can estimate operating costs before opening your doors. This is an absolute must

3. Get All Your Permits and Licences in Order

Wouldn’t it be horrible to be shut down during your Grand Opening because you didn’t apply for, and get, the appropriate permits? Obviously, you know about licences needed before serving any alcoholic beverages, but there are several other legal requirements and licences you must obtain before opening your doors to the public. 

4. A Word About Business Insurance

This is something many club owners learned to regret. Yes, you should start small in the beginning, but that doesn’t mean that you should always get the least expensive cover for your dance club. It is especially important if you will be having pyrotechnics, alcohol (including just beer and wine) and rowdy dancers on the floor. One mishap could cost you more than your insurance covers. Many club owners have advised that it is always prudent to opt for more cover than you think you’ll need. With the right cover, you probably won’t be bankrupt if there should be a slight accident or injury on the premises.

5. Be a Presence in the Club

Finally, this is one of the most important tips you can be given on an ‘operational’ level. This is your club. Get out there and mingle with the crowds every night. Let them see and know you. Work the crowds so that you can see what types of people are drawn to your club, the music genre being hosted that night, and so on. 

From hosting live mic nights to dance contests people still enjoy, it doesn’t cost more than a few ideas to generate excitement and keep them coming back. It takes knowing your patrons and getting out among them. Keep it simple at first, but continue investing in bigger and better services as you go. These tips should get you started. Now, get out there and get it done!


Photo by Sarthak Navjivan on Unsplash

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