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‘Drink Champs’ Podcast Signs Distribution Deal with Warner Music Group

  • January 13, 2023
  • Kimberly R. McClary
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Drink Champs hosts N.O.R.E. and DJ EFN have signed a new distribution deal with Warner Music Group, bringing the audio version of their Drink Champs series to the label’s in-house podcast network.

Drink Champs is entering its seventh year, and will now be distributed via Interval Presents, joining a growing number of podcasts. The newly formed network is also home to the Rap Radar podcast and upcoming projects by Lupita Nyong’o and Jason Derulo.

“I’m feeling good about partnering with Interval Presents and joining the all-star team they’ve got,” N.O.R.E. said in a statement obtained by HipHopDX. “We’re ready to take things to the next level for us and the culture at large! Let’s go!!”

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Drink Champs Podcast Signs Distribution Deal with Warner Music Group

 

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A post shared by Drink Champs (@drinkchamps)

Drink Champs‘ premiere episode on the Interval Presents network will be available on all streaming platforms on January 27, 2023. The popular interview series was previously distributed via The Black Effect Podcast Network, Charlamagne Tha God‘s joint venture with iHeartMedia.

The visual edition of the podcast will continue to be distributed through REVOLT TV.

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Since launching in 2015, N.O.R.E. and EFN, a pioneer of Miami’s hip-hop scene, have emerged as leaders in the urban conversational storytelling space. Between their personal relationships with Drink Champs guests and the liquor-enhanced atmosphere, the duo has been able to draw out some never-bef0re-heard revelations by some of the biggest names in the game.

The podcast’s irreverent, unconventional format is exactly what attracted the team at Interval Presents.

Cheers to a New Year with new podcasts! 🥂 We welcome @Drinkchamps to our @IntrvlPrsnts podcast fam, so get ready to stream all NEW episodes of @Drinkchamps every FRIDAY wherever you get your podcasts. 🎙️ pic.twitter.com/gpSlQ1j1a3

— Interval Presents (@IntrvlPrsnts) January 12, 2023

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“‘Drink Champs’ has been at the forefront of cultural conversations for nearly a decade and has created some of the most iconic moments at the intersection of culture and music,” said Allan Coye, the network’s General Manager and WMG’s Senior Vice President of Digital Strategy & Business Development.

“They’ve built an incredible platform that we’ve admired from afar, and now we’re incredibly excited to welcome them to Interval Presents,” he added. “Our collaboration will focus on further amplifying N.O.R.E. and EFN’s unique and unfiltered approach to storytelling and bringing the show to new podcast listeners.”

While the announcement of Drink Champs‘ new partnership did not include details about upcoming guests, N.OR.E. has already hinted at two high-profile interviews coming in the new year.

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On December 30, 2023, rapper Cardi B was invited to stop by for a chat. N.O.R.E. also confirmed that Keith Murray is set to make an appearance on Drink Champs after re-entering the online conversation last month thanks to revelations about alleged past intimate relationships with Foxy Brown and Shawnna.

Catch the most recent episode of Drink Champs with comedian and actor Bill Bellamy below:

Drop your congratulations in the comments below!

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Kimberly R. McClary

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