If you want to revamp your feed with fresh, authentic, and inspiring content, these rising Black content creators should be at the top of your list to watch in 2025. These creators are not just riding trends — they’re setting them. From storytelling that hits the soul to behind-the-scenes glimpses of success and hustle, these seven trailblazers are carving their lanes, staying true to themselves, and building real communities along the way.
Here are 7 rising must-follow creators making serious waves.
Rising Black Content Creators To Watch in 2025
1. Phil Cofer (@philcofer)
📸 Instagram | 🎥 YouTube | 🎵 TikTok
Former Florida State basketball star Phil Cofer has made one of the smoothest transitions from athlete to full-time content creator. His YouTube channel is home to premium storytelling — raw, real, and often emotionally powerful. Phil isn’t afraid to show his highs and lows, and that’s what makes his content resonate. His creative direction feels like something out of a Netflix docuseries, and his evolution proves that there’s life (and legacy) beyond the court.
2. Teron Harris (@ron_doug)
📸 Instagram | 🎥 YouTube | 🎵 TikTok
If you’re not following Teron Harris yet, you’re sleeping on one of the realest creators doing it. He brings comedy, charisma, and raw storytelling to the table — sometimes all in one video. Teron knows how to balance humor with heart, and his content often feels like a glimpse into the mind of your favorite cousin with the best advice and the funniest takes. His YouTube channel, RONDOUG, is where personality meets production, and his IG? A whole vibe.
3. Ricardo Smith (@cardo1o)
📸 Instagram | 🎥 YouTube | 🎵 TikTok
Ricardo Smith is a storyteller in every sense of the word. Whether he’s capturing cinematic moments on YouTube or dropping thoughtful gems on TikTok, his content feels like a conversation with that friend who just gets it. With a visual aesthetic that screams high-end, but a tone that stays grounded and humble, Cardo blends vibes and value like a true digital artist. Expect well-edited vlogs, real-life perspective, and an energy that’s effortlessly cool.
4. Maya Galore (@mayagalore)
📸 Instagram | 🎥 YouTube | 🎵 TikTok
Maya Galore is the blueprint when it comes to beauty meets lifestyle. Her transparency about her journey, from motherhood to mental health, has garnered a loyal community that supports her not just for the makeup tips, but for her message. She’s that online big sis you didn’t know you needed — poised, powerful, and always on point.
5. Oshae Brissett (@obrissy)
📸 Instagram | 🎥 YouTube | 🎵 TikTok
Oshae Brissett isn’t just hooping in the league — he’s also hooping in the content game. With a personality that pops off the screen, Oshae brings fans closer to the lifestyle of a pro athlete and a NBA champion without all the fluff. His vlogs on BrissyTV give a real-time look at what it means to hustle at the highest level while staying grounded and connected to his roots. His TikToks are a mix of funny, real, and surprisingly relatable.
6. David Perkins Jr. (@iamdavidperkinsjr)
📸 Instagram | 🎥 YouTube | 🎵 TikTok
Motivational without being preachy. Creative without being cliché. David Perkins Jr. walks the line between inspiration and innovation, and he walks it well. From faith-based reflections to behind-the-scenes content that fuels aspiring creatives, his platforms are filled with gems that make you stop scrolling and start thinking. Whether he’s dropping knowledge or sharing life moments, David’s authenticity is his superpower.
7. Steph Jones (@stuphyy)
If sleek visuals, cinematic storytelling, and pure aesthetic vibes are your thing, then Steph Jones is a must-follow. His content masterfully blends cars, film, and interior design—delivering a feed that looks straight out of a luxury magazine. Whether he’s showcasing classic rides and stylish living spaces, or capturing the world through his lens, Steph’s eye for detail is unmatched. His TikToks are effortlessly cool, his IG is a mood board in itself, and his passion for visuals makes every post feel like art.
Final Thoughts
As platforms evolve and attention spans shrink, the creators who thrive are the ones who lead with truth. These rising Black content creators are shaping narratives, building brands, and, more importantly, building bridges. Whether you’re here for the laughs, the lessons, or the lifestyle, following these seven will add serious value to your feed.
So if Black content creators to watch in 2025 wasn’t already in your search history, now it should be.
Who’s on your radar right now? Drop their @ below — we’re always looking to show love to more voices out here doing it big.
