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  • Beauty and Style
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8 Most Influential LGBTQ+ Beauty Influencers That You Didn’t Know Were On Your Timeline

  • September 1, 2024
  • Jasmine Yates
LGBTQ+ beauty influencers
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Beauty influencers have changed the way we look at beauty products and beauty brands.  There are many influencers who have helped take the charge in how we view products. But did you know that there are many LGBTQ+ beauty influencers as well? Many of these individuals have been diving into skin care products, makeup and even clothing that represents who they are. If you go on Pinterest, TikTok or Instagram, you can easily find the influencer that matches your aesthetic. Jools Lebron, who has been going viral for creating the “demure” trend, is just one example.

Some of the top beauty brands are designed by LGBTQ+ founders. As an ally of the LGBTQ+ community, we have decided to create a list of queer beauty influencers. So if you’re interested in getting to know the queer beauty brands that you love, then continue reading.

LGBTQ+ Beauty Influencers & Queer Beauty Brands You Should Know

Patrick Ta

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Makeup Artist Patrick Ta 🫶🏽 (@patrickta) • Instagram photos and videos

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You may see this name amongst almost every makeup influencer on social media. Patrick Ta is a Vietnamese-American makeup artist who has made a name for himself. From models, to celebrities he has created makeup looks that have the girlies loving it. Now he isn’t just giving advice or just being an artist but he is also selling his own makeup. With his brand, he creates products that make women feel beautiful.

NikkieTutorials

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NikkieTutorials (@nikkietutorials) • Instagram photos and videos

From Youtube to Instagram, NikkieTutorials — also known as Nikki de Jagger — has developed quite the following. Her self-guided makeup tutorials teach young beauties how to use different colors and styles. She creates easy makeup tips for beauties who are just starting or who have been in the game.

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Gloria Noto

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GLORIA J. NOTO (@glorianoto) • Instagram photos and videos

Gloria Noto is a makeup artist and the owner of the Noto Botanics. Her products consist of vegan friendly, cruelty-free ingredients. You will find other influencers use some of her products as well.

Patrick Starrr

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patrickstarrr (@patrickstarrr) • Instagram photos and videos

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For years, Patrick Starrr has been inspiring many people with his videos on YouTube and Instagram. As he grew, he was able to create a product that was a “beauty brand for every brand of beauty.”

Matt Bernstein

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matt bernstein (@mattxiv) • Instagram photos and videos

Matt Bernstein has his own way of getting his point across. His videos on Instagram incorporate tips for makeup and nails but also comes with a political twist. As he provides you with the tips on making sure your beauty meets your needs; he also guides others on coming out, gives messages about his Jewish heritage and from time to time may have a political message as well.

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Char Ellesse

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it’s char, not ellesse. (@ellessechar) • Instagram photos and videos

Char Ellese is a makeup artist and queer activist who approaches beauty as a way to explore ideas of self-expression, individuality, and inner strength. Her platform Girlswillbeboys, focuses on women and non-binary individuals who are sharing their stories of liberation.

Chella Man

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Chella Man (@chellaman) • Instagram photos and videos

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He inspires thousands daily on his Instagram and YouTube. He shares his fashion advice but also enlightens others of his journey through transitioning.

Nai Jelee

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✨Nai❤️Jelee✨ (@theeglamnaija) • Instagram photos and videos

Nai Jelee will not steer you wrong. She review products from makeup, wigs, hair-care products and so much more. She gives it to you real, as she selects the products that she feel are best.

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These are only a few of the LGBTQ+ influencers that have shook social media. So many more influential LGBTQ+ influencers have created spaces for others to be expressive, and share their own stories.

Are you following or know these LGBTQ+ beauty influencers? Let us know in the comments below. 

Main Image Credit: dima_sidelnikov via Getty Images

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  • Beauty influencers
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Jasmine Yates

Jasmine Yates is an old soul. Born in Raleigh, NC raised in Atlanta, GA she is what many would call a "southern bell." She has found her passion in creative writing while bringing a different perspective to stories. Been in the industry for 5 years but to her it still feels like the beginning. Without a college education, Jasmine has shown great value as a writer and has continued to take the lead in her own education. She has interviewed popular entertainers such as Dondria, Quvenzhane Wallis, Jermaine Williams & TravQue. She has written for Way To Parent Lifestyle, Parle & LOVEBSCOTT. When she isn't at the computer typing away, she is either reading or enjoying a night out in the town. Besides her passion in journalism, she truly enjoys spending time with her family & friends.

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How Snoop Dogg Became America's Favorite Uncle: The Moments That Made Us Love Him
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How Snoop Dogg Became America’s Favorite Uncle: The Moments That Made Us Love Him

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  • The Cheri Dennis Story 1
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    • May 21, 2026
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