We all know that Drake has a shipload of money — that truth’s signed and sealed just from his $100 million custom built mansion in Toronto, Canada alone. On Tuesday (Jan 17), the megastar rapper released a new music video for his song “Jumbotron Sh*t Poppin,” and in it Drake flexes $3.3 million worth of jewelry. Thing is, Drizzy is actually paying homage to Pharrell Williams — for the jewelry belongs to the “Happy” producer. The video is characterized as 3 days in the life of Drake and his pals. In it, the “Knife Talk” spitter can be witnessed living the fast life, which includes cutting up at a nightclub, chopping it up next to a splurgy Ferrari, and going jewelry shopping.
Perchance the most attention grabbing part of the clip are Mr. Graham’s chains. The Grammy award winner is spotted donning various diamond pieces belonging to Pharrell, including a BBC Pendant Chain ($150K), a pendant chain of a white gold brain ($725K), and a three-tone chain with a 14K N.E.R.D pendant ($2.185 million). He also stunts with a skateboard pendant chain ($103,760), a yellow gold Brain Pendant Chain ($150K), and a gold-plated PlayStation Portable (PSP) to boot.
Cameos in the video include familiar faces such as Mike Tyson, French Montana, Lil Baby, as well as Central Cee, a rapper from London who recently shared the stage with Drizzy in St. Barts. Earlier this month, the “God’s Plan” rapper was seen on vacation in St. Barts sporting Pharrell’s skateboard pendant chain ($103,760) custom made by Jacob & Co. In October 2022, the “Beautiful” singer held a digital auction via his platform Joopiter, where he merchandised a great deal of prized personal possessions including clothes and jewelry. The vendue’s sales totaled up to approx $5.25 million.
It’s unknown at this time whether Drake personally bought the big-ticket pieces he’s seen outfitting in his latest video from the auction; thereby, it’s presumed he’s flexing Pharrell’s jewelry as a tribute to the legendary producer. “Jumbotron Sh*t Poppin” is one of the Toronto native’s solo tracks on Her Loss, his collab album with 21 Savage. The track is produced by Noah “40” Shebib, Lil Yachty, Cubeatz, F1lthy, Sad Pony, Klimperboy, Oogie Mane, Dilara, and Danno.
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